Discounts, seasonal launches and special campaigns are among the most frequently promoted aspects of a business. However, few companies chose to invest time and effort into giving visibility to the variety of different payment methods that they offer to their customers. But how can companies promote this part of their service, and what are the […]
In recent years, a variety of new payment solutions have emerged allowing companies to widen their range of possibilities when it comes to making certain transactions. Some of which, such as biometrics, have become the talk of the town, and are among the favourites to displace more traditional payment methods such as cash or bank […]
The summer holidays are the perfect time of year to relax after tiresome weeks at work. Leaving our usual place of residence can help us to switch off from day-to-day life, however, there are some things that we should not forget, especially when visiting other cities and countries. On such trips, it is important to […]
The health crisis caused by COVID-19 has resulted in millions of euros worth of losses in the tourism sector. Now, these business types are facing the high season with uncertainty and a distinct lack of bookings, especially those from abroad. At Easy Payment Gateway, we highlight the importance of adopting measures in the tourism sector […]
Over the past weeks, the expression ‘new normal’ has become one of the most popular. The uncertainty generated by this stage is not only limited to the personal sphere, but also to businesses that have seen how the COVID-19 has pushed them to adapt to the new demands of the market. Thus, it will be […]
Tokenization has evolved from being a concept handled within a small circle of experts using very specific applications, to a master key for improving customer experience during the payment process. Here at Easy Payment Gateway, we highly value such innovative solutions, but do we really know what tokenization is and the advantages it poses? The […]
When a business is starting out, it will usually count on a singular banking partner to provide the service of processing payment transactions made to them through bank cards. This banking institution then charges them a price of this service, often called the discount rate, which is generally a percentage taken from the total of […]